Perplexity AI

Perplexity AI is an advanced research and conversational search engine that uses AI to answer queries through natural language processing. It was launched in 2022 it has grown to over 15 million users in 2024.

Perplexity AI leverages a freemium model, where the basic version uses the company’s own large language model (LLM) with natural language processing (NLP) capabilities, while the paid version, called Perplexity Pro, provides access to more advanced models like GPT-4, Claude 3.5, and others.

Who Should Use Perplexity AI?

• Researchers and Students: Its ability to provide summarized and cited information from across the web makes it a powerful tool for academic research and study.
• Professionals and Businesses: The Pro version’s advanced AI capabilities and API access are useful for businesses needing detailed data analysis, content creation, or enhanced search functionalities.
• Content Creators: The ability to generate images and create custom web pages is particularly beneficial for content creators looking for efficient ways to produce and share information.
• General Users: Anyone looking for quick, accurate answers to queries or more in-depth research will find Perplexity’s conversational search engine helpful.

Perplexity AI’s blend of advanced AI models, customizable search features, and accessibility options makes it a versatile tool suitable for a wide range of users, from casual searchers to professionals requiring robust research tools.